Local SEO: Solopreneurs, Get Found in Your Own Backyard

By: A Staff Writer

Updated on: Jul 25, 2024

If you serve clients in a specific location, local SEO is essential! Here’s how to optimize:

• Google My Business: Claim and COMPLETE your profile – it drives a ton of local search traffic.
• “Near Me” Searches: Optimize for terms like “[your niche] near me”.
• Local Directories: Get listed on niche and city-specific directories.
• Location in Content: Naturally mention your city/state in your website content.
• Partner Power: Collaborations with other local businesses for cross-promotion.
• Encourage Reviews: Those with location mentions help your ranking.

Become the obvious choice for people searching in your area.

Local SEO can be a HUGE source of leads for many solopreneurs.

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