Your Network = Your Net Worth

By: A Staff Writer

Updated on: Sep 02, 2024

Your Network = Your Net Worth

It’s true what they say, and for entrepreneurs, it’s even more crucial than a fancy resume.

Many entrepreneurs equate networking with awkward schmoozing events full of sleazy salespeople. This leads to untapped opportunities.

• Think long-term: Networking is about building relationships, not just grabbing business cards.
• Quality over quantity: A few strong connections are worth more than 100 surface-level ones.
• It’s NOT about selling: Focus on being genuinely interested in others, the sales will happen organically.
• Opportunities everywhere: Casual conversations at coffee shops, online groups, etc., are all potential leads.
• Introverts can thrive too: Networking isn’t just loud cocktail parties, use your listening skills to your advantage.
• Reciprocity is key: How can YOU be of value? Offering help builds stronger connections.

What’s your most surprising/unexpected networking win?

Follow 5 new people in your industry on social media. Engage with their content thoughtfully.