Choose Your Social Weapon Wisely: Solopreneur Social Media Strategy
By: A Staff Writer
Updated on: Jul 25, 2024
Don’t spread yourself thin! Focus on the platforms where your IDEAL clients hang out, not just where’s trendy.
- Pick 1-2 Max: Mastering a few is better than being mediocre on many.
- Go Native: Each platform has its ‘rules’, learn them for success.
- Value NOT Vanity: Provide helpful/entertaining content, not just self-promotion.
- Engagement is King/Queen: Reply to comments, build community, not just a broadcast tool.
- Repurpose Smartly: One piece of can be adapted for multiple platforms.
- Analytics & Adjustment: Track what works, ditch what doesn’t, be flexible!
Social media is a long game of building genuine connections.
Consistent, authentic presence on the right platforms builds a powerful network.
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