By: A Staff Writer
Updated on: Jul 19, 2024

What: Visualizes the layers needed for true product-market fit. Layers include target customer, underserved needs, value proposition, feature set, and UX.
Who: Sean Ellis, growth expert and angel investor.
Why: Reminds entrepreneurs that product-market fit isn’t just about having a good product, it’s about solving the right problem for the right people.
When: Early in a product launch, when scaling up, or if growth has stalled.
How: