Raise your hand if market research turns into hours of internet rabbit holes.
By: A Staff Writer
Updated on: Jul 30, 2024
Raise your hand if your market research starts with good intentions and ends with you learning about the history of cat memes 🙋♀️🙋♂️ We get it! The internet is a treasure trove…and a giant distraction.
One minute you’re analyzing competitor strategies, the next you’re deep-diving into obscure conspiracy theories.
There’s so much information out there, it’s easy to get sidetracked.
Do This, Instead:
- Set specific goals: What do you NEED to know? (Target market, competitors, industry trends)
- Use reliable sources: Focus on industry reports, reputable websites, and market research firms.
- Timebox your research: Set a timer and stick to it. Avoid getting sucked into endless tangents!
- Take notes: As you go, create summaries and capture key data to stay focused.
Share your favorite market research tool or resource! 👇
#marketresearch #focus #internetrabbithole #entrepreneurship #productivitytips