By: A Staff Writer
Updated on: Oct 28, 2024

Could some franchises actually WIN in a downturn? Seems counterintuitive, but…
Essential Needs: Everyday services (auto-repair, discount stores, some food) stay afloat
The Affordability Factor: “Value” brands can do well when money is tight (think fast-food vs. fine dining)
The “Treat Yourself” Theory: Small luxuries (spas, beauty services) can be an escape in tough times
While no business is bulletproof, some franchise sectors have a history of weathering economic storms.
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