Stakeholder Mapping
By: A Staff Writer
Updated on: Jul 19, 2024
What: Identifies everyone who is impacted by a project or decision, plus their level of interest and influence.
Who: No single inventor, but a core tool in strategic planning and project management.
Why: Helps entrepreneurs avoid blind spots, knowing who to communicate with and who needs to be managed proactively.
When: Before starting any project, strategic initiative, or when facing significant change.
How:
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- Brainstorm a broad list of stakeholders (internal & external).
- Often visualized as a grid with Interest/Influence as the axes.