Tech Should Serve Your Business, Not the Other Way Around
By: A Staff Writer
Updated on: Sep 02, 2024
Tech Should Serve Your Business, Not the Other Way Around
It’s easy to get sucked down the rabbit hole of trying every new shiny tool. A strategic approach is more effective long-term.
We chase the promise of tech being the magic solution, instead of it supporting the solutions we’ve already come up with.
- Start with your process: Map out your client onboarding (for example). Where are the bottlenecks tech could fix?
- One new thing at a time: Fully integrate a tool before layering on the next, else it’s just expensive chaos.
- Is it solving a true pain point?: Or are you just seduced by a cool feature you don’t actually need (yet).
- Consider the learning curve: If it will take weeks to master, is the ROI worth it, or demoralizing frustration more likely?
- Free trials are your friend: Test thoroughly before committing to an expensive subscription you end up not using.
- Don’t reinvent the wheel: Is there someone on your team, or a simple solution, that would be 80% as good as that complex tool?
What tech tool did you buy that turned out to be a total flop? What could you have done differently?
Is there a tech task you dread? Brainstorm 3 non-tech ways to solve that same problem (old-school pen and paper counts!).