Why Your Website Isn’t a Magic Money Machine
By: A Staff Writer
Updated on: Sep 02, 2024
Why Your Website Isn’t a Magic Money Machine
So many entrepreneurs think if they just build a beautiful website, the clients will flood in. There’s more to the puzzle!
We underestimate how tech underpins every aspect of modern business, then get frustrated trying to DIY it.
- Your site IS your storefront: Slow load time, confusing navigation, etc., is the equivalent of a messy, poorly-lit shop
- Basic SEO matters: If the right people can’t find you via search, even the fanciest website is useless.
- Data is your secret weapon: Analytics tell you what’s working, what to ditch…ignoring this is like flying blind.
- Automations save you time: Email sequences, appointment booking, etc., make even a solopreneur feel like a big team.
- Troubleshooting confidence: Things WILL break, being able to do some basic fixes yourself prevents costly panic-calls to a dev.
- Delegating effectively: Knowing enough about tech lets you hire the RIGHT help, and not get ripped off.
What’s one piece of tech that consistently frustrates you in your business?
Dedicate 15 minutes to poking around the backend of your website builder. Don’t change anything, just familiarize yourself.